Help – Marketing my firm is driving me mad!
Frustration. Procrastination. Forget/neglect/close...
Frequent reactions to marketing when it feels diametrically opposite to your skill-set.
“I haven't got time...” “I don't know where to start...” “It's probably a waste of money...”
Maybe you’ve been to seminars, sat in on webinars, opened a book or two. You probably know some of the theories on what must be done. But still you're not sure how to do it. Where do you start? How do you judge?
"It's all just too much of a pain! Marketing my firm is just not what I want to do!”
You’ll probably prefer to focus on what you do best.
“Build the business, yes; but without distracting me from the job I was trained to do.”
All this is often why clients get in touch.
Their biggest challenge is how to attract new business, yet avoid losing time in a major effort for a new learning curve.
They want practical answers to attract potential clients who are likely to instruct.
They just want help marketing their firm:
Creating strategy, designing projects, writing letters/websites/leaflets/adverts/social media stuff.
With all recommendations explained.
Working within your priorities.